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Special Wireless Workshop

NEW THIS FALL
FULL-DAY WITH WISP WORKSHOP!
SUNDAY, OCTOBER 19 • 9:00am – 5:00pm

Choose from the following options to learn more:

• Introduction
• About the Workshop
• Who Should Attend
• Program Timeline
• Workshop Contents
• About Workshop Presenter Jack Unger
• Registration Options

INTRODUCTION

Workshop presented by Jack Unger, Founder and President, Wireless InfoNet, Inc.
Enrollment includes this free book from Cisco Press and Jack Unger, “Deploying License-Free Wireless Internet Access in the Real World”;

YOUR CHOICE: Purchase the full-day Sunday workshop only ($299) OR combine with the ISPCON Full-Conference and
get the most for your money! ($790 or only $549 with discount code!)

There is NO other workshop like this one. This is the world's FIRST and ONLY WISP workshop that addresses specific real-world WISP needs in a vendor-neutral fashion. Since 2001, Jack Unger and InfoNet Inc, have trained over 800 people across the country.

Based on the book, “Deploying License-Free Wireless Wide-Area Networks” by Jack Unger, this workshop provides complete, real-world "start-to-finish" design, installation, operation, and support information for wireless ISPs and other organizations deploying outdoor wireless WANs-including coverage of 802.11a, 802.11b, 802.11g, and proprietary-protocol networks.

ABOUT THE WORKSHOP

• Vendor Neutrality - It's important to choose your wireless equipment based on your needs and on actual equipment performance. This workshop shows you how to look beyond the advertising "hype". Since the presenter doesn't sell wireless equipment he can therefore can help you evaluate the good (and the not-so-good) points about every make of wireless equipment.



• Unique Real-World Content - Wireless InfoNet Inc. has been building and troubleshooting broadband wireless networks since 1993.
  (They may actually be the oldest broadband wireless design/consulting/training company in existence - Did we mention that they "wrote the book" on wireless ISP operation?) This workshop is based on literally hundreds of broadband wireless projects and installations. You will learn to identify and solve the difficult real-world problems (for example - Interference!) that other workshops don’t even mention!



• Two-Way - This is NOT a boring lecture. It's a continual two-way interactive learning experience. Bring your questions and ask them! Share your learning and your experience with others. You will leave with the knowledge and the confidence that you need to succeed in the WISP business. (No other workshop can provide this - they just don't have the experience).



• Follow-up Assistance - After your workshop, you and your employees receive follow-up telephone consulting and support at NO ADDITIONAL COST. We also provide follow-up on-site consulting if you so desire.

WHO SHOULD ATTEND

WISPs – Deploy wireless networks that are reliable, expandable and interference-free. Maximize reliability, profits and customer loyalty. Avoid the time-wasting mistakes that new WISPs often make.

Wireless Technicians and Engineers – Learn wireless principles, learn to avoid interference, and learn to design and install wireless networks right the first time.

Equipment Manufacturers – Learn the real-world challenges that WIPSs face. Learn the features that they need in ther wireless equipment.

Marketing Specialists – Understand the wireless principles that underlie successful WISP operation. Learn to differentiate your products from competing products.

Consultants – Maximize your WISP knowledge so you can assist clients to achieve maximum throughput, reliability, and scalability.
Students - Update your knowledge of current wireless Internet technology. Obtain insights into the direction that the wireless Internet field is going.

Industry Analysts and Venture Capitalists – Understand the broadband wireless principles and techniques that differentiate wireless service providers from each other. Learn to differentiate the WISPs that stand on solid technological ground from the WISPs that don't have an understanding of wireless principles.

PROGRAM TIMELINE

WORKSHOP CONTENTS

1. Introductions: Introductions and overview.



2. The "Real World" - What is it?: Outdoor networks are not "plug and play". Understand the challenges of deploying a wireless network outdoors. Learn about the "real-world" issues like line-of-sight, fresnel zone, terrain, trees, weather, noise, and interference from other networks.



3. Fundamentals of WISP Success: Learn how to minimize cost, deliver reliable service, select equipment, manage your customers expectations, and deal with local wireless competitors. Learn what has worked for other wireless operators and what has not worked.



4. Understanding Wireless Principles: Your understanding of wireless principles is the foundation that you use when you build your wireless business. Learn about wireless propagation. Learn how to work with dBs, calculate power levels and link budgets, measure fade margin, and keep the fresnel zone clear. Understand when to use direct-sequence spread spectrum and when to use frequency-hopping spread spectrum equipment and when to use them both. Learn how to evaluate performance claims for "non-line-of-sight" (NLOS) equipment.



5. Antenna Selection and Design: Antennas are the single most important part of a wireless system because they determine your service area and at the same time, they expose you to interference. Learn antenna principles so you can select the proper antennas based on gain, beamwidth, and polarization needs. Learn about mounting height, downtilt, and diversity.



6. The Installation Process: An efficient low-cost installation process is crucial to your success. Learn antenna mounting techniques, cable selection, waterproofing, lightning protection, tower safety, and tower leasing. Learn how to build serviceable networks and how to test and monitor your completed installations.



7. Equipment Selection: Ask questions about different equipment advantages and disadvantages. Now you will be able to apply your knowledge of wireless principles, real-world issues, installation issues, and marketing hype, to choose the best equipment for your market area, interference environment, and budget.



8. Network Design Principles: Poor network design causes many time-consuming problems. Avoid this frustration by learning effective network design principles. Learn to design sectored networks, select low-noise access point locations, reuse frequencies, manage bandwidth, build repeaters, and scale your network up to serve more users.



9. Reducing Interference and Noise: You must understand the techniques used to minimize noise and interference. Learn the causes of interference and how to apply noise-reduction techniques. Get a hands-on demonstration of how to use a spectrum analyzer to evaluate the level of noise and interference before you commit to locating your access point on a specific site.



10. Putting it all Together - WISP Success: Learn how to determine your "overselling" ratio, evaluate the profitability of selling wireless service, find skilled employees, proactively monitor your network, build customer loyalty, provide network security, interpret FCC rules, and evaluate emerging wireless technologies.

Notes: Questions and answers encouraged at all times. Spectrum analyzer use and site survey training included. Spreadsheet tools demonstrated and distributed.

ABOUT WORKSHOP PRESENTER JACK UNGER

Jack Unger, the Founder and President Wireless InfoNet, Inc has been serving the broadband wireless industry for the past eleven years. Since 1993, he has designed, built, and provided support for hundreds of outdoor wireless WANs and wireless ISP (WISP) networks. In 2001 he created the world’s first vendor-neutral WISP training and deployment seminar which he presents at public and private sessions around the country as well as at wireless industry trade shows. In 2003 he authored the first-ever book for the license-free wireless WAN industry, “Deploying License-Free Wireless WANs”. This vendor-neutral handbook (published by Cisco Press) helps WISPs successfully build and operate reliable outdoor license-free wireless networks. Mr. Unger currently provides consulting services, network engineering, WISP design and deployment training, wireless site surveys, and on-site network troubleshooting for WISPs nationwide.

In addition to Mr. Unger’s eleven years of broadband wireless service, his career includes fourteen years with telecommunications giants ROLM, IBM, Siemens, and NEC in California’s “Silicon Valley”. Before his work in the telecommunications industry, Mr. Unger sold wireless communications equipment, including radio and television broadcast station equipment for seven years. Jack credits his advancement in the broadband wireless field to his original “initiation” into wireless as an amateur radio operator at the age of eleven.

Jack has earned AA, AS, and BA degrees, holds FCC Amateur Extra and General Radiotelephone licenses, as well as an FAA Private Pilot license. From 1990 until 2001 Jack served as a volunteer Firefighter and Emergency Medical Technician in the redwoods of Santa Cruz County, California.

REGISTER NOW FOR THIS SPECIAL ONE-DAY WORKSHOP!

WIRELESS ISP DEPLOYMENT WORKSHOP REGISTRATION OPTIONS

One-Day Wireless ISP Deployment Workshop (Sunday 10/19)

Includes:

• All-day Sunday Wireless ISP Deployment Workshop (10/19)
• Copy of “Deploying License-Free Wireless Wide-Area Networks”—Jack Unger
• All items included in "Exhibits and Events"

All-Inclusive Pass (Sunday 10/19 – Wednesday 10/22)

Includes:

• All-day Sunday Wireless ISP Deployment Workshop (10/19)
• Copy of “Deploying License-Free Wireless Wide-Area Networks”—Jack Unger
• All ISPCON Conference Sessions for all three days
• Conference Lunches
• All items included in "Exhibits and Events”